How can I improve my LinkedIn Profile?

Having a strong Linkedin page can make you stand out to Headhunters and internal Talent Teams. We would advise that you:

▪️ Choose a headshot photo for your page

It’s best to use a professional headshot, however if that isn’t possible use a clear, high quality flattering photo, showing your face clearly and a clean background.

▪️ Add a banner to your page

This can bolster your Personal or Company Branding

▪️ Make your headline more than just a job title

Use it to and use it to showcase your skills and expertise.

▪️ Add a strong profile summary in the About section

It’s a good idea to limit this to 2 paragraphs.

Within the section outline the types of industries you’ve worked in, areas of expertise, projects you are proud of, and key deliverables.

▪️ Specify your Work History

Ensure your work history is correct, the months and years of each employment are indicated & the positions are summarised.

Add the details of any key successes, accomplishments or outcomes.

It’s advisable to use bullet points for improved readability and to use keywords to increase visibility

▪️ Add the details of your Education

It’s up to you if you want to add the years however be sure to add any important Memberships or Certificates you have too

▪️ Recommendations

You can add further social kudos by requesting recommendations from current or previous colleagues, and Stakeholders

▪️ Record and display your name pronunciation

If you are tired of mispronunciation, you can add a recording and display the pronunciation to help others say it correctly

▪️ Check your URL

You can optimise this to ensure it’s shorter and neater when sharing with others

▪️ Use the Featured Section

This can be used to showcase projects, or achievements.

▪️ Contact details

Ensure your contact details are correct and displayed to those you are connected with. It’s best to have a personal email address and to check your mobile is still the right one!