Having a strong Linkedin page can make you stand out to Headhunters and internal Talent Teams. We would advise that you:
- Choose a headshot photo for your page – It’s best to use a professional headshot, however if that isn’t possible use a clear, high quality flattering photo, showing your face clearly and a clean background.
- Add a banner to your page – This can bolster your personal or company branding
- Make your headline more than just a job title – Use it to and use it to showcase your skills and expertise.
- Add a strong profile summary in the About section – It’s a good idea to limit this to 2 paragraphs. Within the section outline the types of industries you’ve worked in, areas of expertise, projects you are proud of, and key deliverables.
- Specify your Work History – Ensure your work history is correct, the months and years of each employment are indicated and the positions are summarised. Add the details of any key successes, accomplishments or outcomes. It’s advisable to use bullet points for improved readability and to use keywords to increase visibility
- Add the details of your Education – it’s up to you if you want to add the years however be sure to add any important Memberships or Certificates you have too
- Recommendations – you can add further social kudos by requesting recommendations from current or previous colleagues, and Stakeholders
- Record and display your name pronunciation – if you are tired of mispronunciation, you can add a recording and display the pronunciation to help others say it correctly
- Check your URL – you can optimise this to ensure it’s shorter and neater when sharing with others
- Use the Featured Section – this can be used to showcase projects, or achievements.
- Contact details – Ensure your contact details are correct and displayed to those you are connected with. It’s best to have a personal email address and to check your mobile is still the right one!